Agency Consolidation

 

Most organizations and multiple agencies can save money, improve efficiencies and even enhance corporate identity by reducing the number of agencies. To help ensure a successful process, we’ll help you identify:

  • Specific opportunities for synergism
    • Analysis of current agencies and their assignments
    • Assessment of current agency levels of commitment/costs/profits
    • Recommendations to improve agency efficiencies, reduce operating costs and provide even better service
  • Agency realignment criteria
    • Corporate cultures
    • Size, capabilities and experience
    • Strategic issues
    • Creative issues
    • Financial issues
  • Timing and steps in the consolidation process
  • Agency performance measurement criteria and procedures (both quantitative and qualitative)
  • Final compensation discussions and agreements
  • Agency contracts